Rapoo Technology: Medium and Long-term Strategic Company Layout Deepens around the Consumer Electronics Industry"
Rapoo Technology stated that the company's medium and long-term strategy is based on the positioning of consumer electronics brand owners, and a deepened layout around the consumer electronics industry. The company's overseas revenue accounts for about 35% in recent years. The company has invested heavily in overseas brand building, mainly by placing products in mainstream commercial areas and channels, actively participating in CES, IFA, and other events to increase brand exposure and establish a global brand image.
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