Zhang Jianbin will serve as chief executive of Haichang Ocean Park, Zheng Fang, and Fang Hongfeng as vice president.

On November 15, Haichang Ocean Park Holdings Co., Ltd. announced that in order to further enhance the core competitiveness of the Group's existing products, strengthen the development of core projects in key regions, and promote light asset business into a multi-level strategic development period, Zhang Jianbin was appointed CEO of the company, Zheng Fang was appointed vice president of the company, Fang Hongfeng was appointed vice president of the company, and Huang Jin was appointed general manager of Shanghai Haichang Ocean Park.

According to Haichang Ocean Park, Mr. Zhang Jianbin, 47, is fully responsible for the operation and management of the group. Mr. Zhang joined the Group in 2015 and served as Vice President of Dalian Haichang Group Co., Ltd. Mr. Zhang has more than 20 years of management experience in strategic management, operation management, investment management, marketing management and human resource management. Mr. Zhang held a number of management positions in product marketing and sales management at Lenovo Group Co., Ltd. (stock code: 0992), and later served as the post-investment management director of Hongyi Investment Co., Ltd. Mr. Zhang received a bachelor's degree in applied chemistry from the Department of Technical Physics of Peking University in 1997. Currently, he is studying for an EMBA at CEIBS.

Ms. Zheng Fang was appointed Vice President of the Company. Ms. Zheng is fully responsible for the Group's brand strategy development, market insight and consumer research, marketing and sales management, derivative business development management and IP strategy formulation and implementation, business management and property management, innovative revenue product development and operation and management of Internet direct marketing platform.

Mr. Fang Hongfeng, aged 43, is fully responsible for the development and management of the Group's management and export business. Mr. Fang joined Ctrip Travel Co., Ltd. (Nasdaq stock code: TCOM),) in 2005 as sales director, branch general manager and business general manager. Mr. Fang is also a senior researcher at the theme Park Research Institute of Shanghai Jiaotong University. he has also accumulated profound understanding, cognition and resources in the fields of Chinese culture and tourism, destination development, theme parks, urban leisure and entertainment. Mr. Fang joined the computer Science Department of Peking University in 1996 as a software major.

Mr. Huang Jin, aged 60, is fully responsible for the operation and management of Shanghai Haichang Ocean Park and the Group Resort Hotel. Mr. Huang has nearly 40 years of experience in the cultural and tourism industry, and has a wealth of practical experience in hotel management, scenic spot management and other aspects. He has successively served as senior executives of many domestic well-known brand hotels in Urumqi Global Hotel in Xinjiang, Jinjiang Group Hotel in Shanghai, and many companies under Shanghai Culture and Culture Group, such as General Manager of Shanghai Oriental Pearl Radio and Television Tower Co., Ltd., Vice President of Culture, Entertainment and Tourism Group, President of Shanghai Oriental Pearl International Exchange Co., Ltd., Vice President of Oriental Pearl New Media Co., Ltd. He also won the Shanghai May 1 Labor Medal in 2019 and was hired as the Chief Executive Officer of Night economy in Shanghai Pudong New area. Mr. Huang also served as vice president of Shanghai Tourism Industry Association, vice president of tourist attractions, vice president of Shanghai Sports Association, and visiting professor of Shanghai Tourism College.

According to previous news, Haichang Ocean Park signed an agreement with South Korean private equity giant MBK Partners (on October 13 to sell 100 per cent of four completed ocean parks in Wuhan, Chengdu, Tianjin and Qingdao, as well as a 66 per cent stake in Zhengzhou Haichang Ocean Park.

It is reported that the price is 6.53 billion yuan, which accounts for nearly half of the 11 theme parks in Haichang Ocean Park.