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The latest results capped a month in which Leapmotor advanced simultaneously on performance, product development, and global market strategy.
Financially, the company has entered the final stretch of the year on solid footing. Its third-quarter earnings report showed revenue almost doubling from the same period in 2024 to 19.45 billion yuan, while gross margin climbed to 14.5%. Leapmotor also maintained positive operating and free cash flow, signaling improving profitability across the business.
On the product front, Leapmotor accelerated the build-out of its full product matrix. The new A10—positioned as a long-range smart SUV—made its public debut at the Auto Guangzhou 2025 on November 21, completing the company's four-series lineup spanning the A, B, C, and D families. Days later, on November 27, Leapmotor began the sale of the Lafa5, a design-driven compact fastback aimed squarely at young, style-seeking consumers born after 1995. The model carries a promotional starting price of 92,800 yuan through the end of 2025.
Leapmotor's globalisation strategy also gained momentum. The company entered South America with its debut at the São Paulo Motor Show, showcasing the C10 and B10 to strong local interest. It also exhibited in Zurich in the same month, further elevating its international profile and expanding brand awareness in Europe.
In a significant milestone, Leapmotor announced on November 27 that it had achieved its 2025 full-year sales target of 500,000 units six weeks ahead of schedule. The company simultaneously set a new ambition for 2026: pushing annual sales to the one-million-unit mark.
Founder, chairman and CEO Zhu Jiangming said the company's "3C" lineup—the C11, C10 and C16—remained strong growth engines throughout 2025, with sales surging year on year. The B-series and the T03 have also contributed meaningfully, with combined deliveries of the B- and C-series plus the T03 approaching 600,000 units this year, underscoring the resilience of Leapmotor's core portfolio.
Newer products are also gaining traction. The D19—the first model in the D-series launched in October—has attracted strong pre-order demand even before broad retail rollout. The A-series debut at the Auto Guangzhou 2025 received encouraging feedback, supported by its design and feature advantages. As for the Lafa5, Zhu noted that the conversion from pre-sale interest to firm orders is the strongest the company has seen for any of its pre-launched models.
Discussing how Leapmotor intends to reach one-million-unit sales next year, Zhu said the company expects steady growth from existing lines such as the B-series, C-series and T03, while new A- and D-series vehicles will shoulder 300,000 to 400,000 units of incremental volume. Overseas markets will form an integral part of the growth plan.
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