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Dr. Voss joined Ferrari in 2014 and has held management positions in several key international markets. Starting his career at Ferrari's Maranello headquarters, he was responsible for global human resources, organizational development, and compliance. He later expanded his scope to the Americas, taking leadership roles in sales and marketing.
Since 2020, Dr. Voss has served as President of Ferrari Australasia, where he enhanced the brand’s presence and operations in Australia and New Zealand. He also sits on the board of Ferrari Insurance Services and the Arise Racing GT team in Australia.
The appointment comes as Ferrari continues to expand in China, one of its most strategic global markets. In recent years, the company has introduced multiple new products, including flagship V12 models, while strengthening customer engagement through GT racing programs, brand experiences, and exclusive client initiatives.
Ferrari has also expanded its retail and service network in key regions such as the Guangdong-Hong Kong-Macau Greater Bay Area and enlarged its bonded warehouse in Shanghai to boost supply chain efficiency.
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