【Thailand: EV sales expected to surpass 100,000 units】
On April 18, Suroj Sangsnit, chairman of the Thai Electric Vehicle Association (EVAT), stated that Thailand, as Southeast Asia’s largest electric vehicle market, is expected to see a 40% increase in electric vehicle sales in 2025, potentially exceeding 100,000 units. This growth is attributed to production directives and government incentives. A recent survey by Vero, a Southeast Asia - based brand communication consulting firm, revealed that 72% of Thai consumers hold a favorable view of Chinese automobiles, which are regarded as affordable, technologically advanced, and stylish. These attributes have attracted price - conscious consumers. Moreover, Chinese automobile manufacturers are adopting comprehensive localization strategies, such as establishing local production facilities. Chinese automakers like BYD and SAIC Motor have emerged as leaders in Thailand’s market.