【BMW deepens cooperation with ByteDance】 On April 21, BMW Brilliance Digital Information Technology Co., Ltd. partnered with ByteDance’s cloud computing platform, Volcano Engine. The collaboration will focus on AI - driven innovations in automotive marketing and services to enhance user car - purchasing experiences and dealer operational efficiency. This move follows BMW’s recent launch of its "360 - degree AI strategy" last month and marks another step in leveraging AI technology to boost innovation across its domestic value chain.