Beijing (Gasgoo)- Recently, Great Wall Motor’s Poer pickup range launched the Shanhai Poer HEV in South Africa, marking a significant entry into the local high-end hybrid pickup truck market.
The launch included a media test drive, further solidifying Great Wall’s position in the South African market and accelerating the global rollout of the Poer brand.
As a key model in Great Wall Motor’s global strategy, the Shanhai Poer is positioned as a strong contender in the global high-end pickup segment, offering a diverse lineup that includes both traditional oil-fueled and new energy variants.
Great Wall Motor is committed to making Chinese pickups popular worldwide, with its GWM Pickup arm achieving cumulative global sales exceeding 2.63 million vehicles so far. From January to August this year, GWM Pickup’s sales totaled 117,662 vehicles, with 32,072 units sold overseas. The Poer lineup continues its robust performance, surpassing 600,000 vehicles in cumulative sales and realizing monthly sales of over 10,000 vehicles for 47 consecutive months.
Leveraging Great Wall Motor‘s “Forest Ecosystem,” the Poer range is pushing into the new energy vehicle field, with models featuring hybrid, all-electric, and hydrogen powertrains, alongside gasoline, diesel, mild hybrid, and plug-in hybrid options.
Earlier this year, the Shanhai Poer HEV debuted at the Bangkok International Motor Show 2024 in March. In June, the model hit the Australian market alongside a 2.4T variant. In July, the Poer brand entered the Mexican market, and was showcased in Uruguay in August. The latest launch in South Africa reinforces Great Wall Motor’s commitment to expanding its global presence in the pickup market.
