Shenzhen’s first price-insured promotion strategy of real estate was released

On August 24, a price-insured poster of a new housing real estate was circulated on social media because of its special advertising slogans as “Cut price to fill the gap” and “Dare to guarantee the price”. “Cut price to fill the gap” means that if the developer lowers the price after the customer purchases the house, the developer will return the overpaid amount to the customer based on the current price after the price reduction. The reporter found the poster was from a real estate called Manjinghua Jinshuo Mansion, which is located in Guangming Center Area, Shenzhen. At present, it has only opened a model room and has not yet obtained a pre-sale license. The developer is Shenzhen Manjinghua Investment Group Co., Ltd. The above poster shows that price guarantee objects are limited to customers who will make transactions on the first batch of collective purchases. The period of validity starts from the date when the customer signs the price guarantee agreement and ends on the date when all residential houses are sold.