Recently, Dragon Magnetic Technology conducted research by Guojin Securities, BoCom Schroeder Fund and other institutions. According to long Magnetic Technology, the company's current permanent magnet ferrite production capacity is 33000 tons, which will reach 40000 tons by the end of this year. By 2024, the production capacity of the company's permanent ferrite shingles is planned to reach 60,000 tons. While catching up with and surpassing Japan's TDK in scale, the technology is also close to or up to the level of TDK.
With regard to the fact that permanent magnet ferrite shingles are mainly used in automobiles and household appliances, how to digest the new production capacity when the growth rate of downstream industries is limited, long Magnetic Technology said that although the growth of automobile production has slowed in recent years (an annual growth rate of about 3%), however, due to the increase in the degree of automation and comfort, the annual growth rate of automobile motors is more than 10%, and the frequency conversion rate of household appliances is also developing rapidly. All these will bring huge room for growth to the wet-pressed magnetic tile. In addition, with the rise in labor costs, the increase in energy prices brought about by the national double carbon policy, and the increase in the difficulty of key customer access, the small-scale, low-level and uncompetitive production enterprises in the industry will face survival challenges. the company will give full play to its advantages in scale, technology and market, expand the share of existing customers and speed up the development process of new customers, and continue to increase market share.
The proportion of the raw material cost of permanent magnet ferrite products in the manufacturing cost is relatively low, the manufacturing added value is high, and the impact of the change of raw material price on the company is relatively limited. The company has tried its best to weaken the impact of raw material price fluctuations through strategic reserves and downstream transfer, so as to ensure the stability of the company's overall profit level.
With regard to the overall planning and progress of the company's soft magnetic and device project, according to long Magnetic Technology, the metal magnetic powder core has formed a production capacity of 3000 tons per year, and the design capacity of soft magnetic ferrite is 6000 tons per year, which is currently under construction and is expected to be put into production in the third quarter of this year. The first phase of the vehicle and photovoltaic inductor project has entered the stage of small batch production, and the planning and design of the second phase has been completed. Recently, it has won 45.6mu of land use rights in Hefei High-tech Zone, and the project construction will be actively promoted after the land is delivered; patch inductors have also been produced in small batches, and it is planned to form an annual production capacity of about 2 billion pieces per year in 2023.
In terms of soft magnetism, how does the company compete with the leading enterprises in the industry? long Magnetic Technology pointed out that the company's soft magnetic project started not long ago, and there is still a certain gap between the company's soft magnetic project and the benchmark enterprises in the industry. the company is actively promoting the market development of soft magnetic and device projects, and will expand production according to market demand. The company's advantages: (1) the whole industry chain to build soft magnetic and device projects. Powder, magnetic core, inductor trinity all-round development, give full play to technical advantages, better service to customers. (2) in the market, the company has a high-quality head customer base in permanent magnet materials, especially automotive customers are famous for their high standards and strict requirements, and the company has accumulated many years of experience in supporting customers in the automotive industry. Soft magnetic and device projects have a good customer base. (3) in terms of technology, the key of soft magnetic technology lies in the preparation level of powder and the processing technology of magnetic core. the company has the advantage of preparing magnetic materials and introduced soft magnetic technical talents from Japan, Taiwan and other benchmark enterprises in China. through technology introduction, absorption and re-innovation, we are confident that we will reach the advanced level of the industry in the near future. (4) in terms of management, the company has many years of management experience in manufacturing, such as lean manufacturing, cost control and so on. The team and technology of permanent magnet business will give all-round support to soft magnetic business, promote the rapid development of soft magnetic business, and form the competitiveness of the whole soft magnetic industry chain as soon as possible.
In addition, the company's customer development in soft magnetic and inductance, long Magnetic Technology said that the metal magnetic powder core is a relatively early start of the project, there are small quantities of external sales, mainly for household appliances and small and medium-sized photovoltaic inverter manufacturers. The market access cycle of inductor products is relatively long, the company has actively approached customers, and the market development work continues to advance, the company will rely on a good reputation in the permanent magnet ferrite market, give full play to customer synergy, shorten the access cycle of soft magnetic and inductor products.
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