Global electric vehicle sales in the first quarter: the fierce competition between Tesla Model 3 and Wuling Hongguang MINIEV

Published: May 2, 2021 11:49
[first quarter global electric vehicle sales: Tesla Model 3 and Wuling Hongguang MINIEV championship struggle] after a good start in the first two months of this year, global electric vehicle sales continued to soar in March, rising 173% year-on-year to 531702 (of which pure electric vehicle sales jumped 145% to 351000), the second highest month in history, after 571475 in December last year. In the first quarter of this year, global sales of electric vehicles reached 1128003.

After a good start to the first two months of this year, global electric vehicle sales continued to soar in March, surging 173 per cent to 531702 (of which pure electric vehicle sales jumped 145 per cent to 351000), the second highest month in history. second only to 571475 in December. In the first quarter of this year, global sales of electric vehicles reached 1128003. The good performance in the first quarter led EV Sales to predict that global electric vehicle sales could exceed 5 million this year.

In terms of market share, electric vehicles accounted for 8.2% of global car sales in March (5.4% of which were pure electric vehicles). Electric vehicles accounted for 5.8% of the global car market in the first quarter of this year (of which 3.8% were pure electric vehicles), surpassing 4% for the whole of last year. EV Sales predicts that the global electric vehicle market share will continue to grow for the rest of the year and is likely to achieve double-digit market share by the end of the year or next year.

Global Top 20 electric model: Tesla Model sold 76000 successful counterattacks in March.

In terms of March sales alone, the top five on the list remained unchanged from February, while the top three accounted for nearly 30% of the month's delivery. It is also worth mentioning that the sales of electric models in the top five all reached an all-time high in March, especially the Tesla Model 3, which sold nearly 76000 vehicles that month, which makes one wonder whether the monthly sales of the model will break through the 100, 000 mark this year.

In terms of plug-in hybrids, in March, the world's best-selling plug-in model was still Volvo XC60 PHEV, which sold 6081, followed by Volvo, which sold 5812 for XC40 PHEV,.

In terms of first-quarter sales, Tesla Model 3 returned to the top with cumulative sales of 126716 vehicles and opened the gap of 30, 000 vehicles with Wuling Hongguang MINIEV (96674), which should be enough to keep Wuling Hongguang MINIEV behind in the coming months.

Tesla Model Y remains firmly in third place, selling a total of 56064 vehicles, widening the gap with fourth place BYD Han, and Tesla is expected to hit the runner-up position by the end of the second quarter.

In addition to the top five, the Nissan Leaf is worth mentioning, jumping four places to No. 6 as the best-selling compact electric car; the ranking of all-electric models has also changed, with Hyundai Kona EV jumping nine places to No. 8 and becoming the best-selling minicar, while the Audi e-Tron also entered the top 10 and regained its best-selling position in full-size models.

Worth mentioning in the second half of the list is the BMW 330e, which rose to 18th with cumulative sales of 11798 vehicles. The Chevrolet Bolt, benefiting from a record 6123 cars in March, returned to the list after a long absence and is now 20th. Worth mentioning outside the top 20 is the Peugeot 208EV, which currently has a gap of only 700 between the Chevrolet bolt and the Chevrolet bolt and is expected to make the Top 20 list soon.

Global Top 20 electric car brand: Tesla ranks first, but his market share has declined.

In March, the Tesla brand sold a total of 108398 electric vehicles worldwide, not only setting a new record for the brand, but also the first time that the monthly sales of an electric car brand have exceeded 100000. Under the strong sales offensive, Tesla's sales this year may exceed 800000 vehicles.

In response, analysts who support Tesla say that consumer demand for Tesla is a myth, because delivery volume of the brand has increased by 109% year-on-year, and Tesla is expected to maintain the same growth rate for most of this year, probably in 2022.

But analysts who oppose Tesla say competitors are grabbing Tesla's market share. Tesla's share of the electric car market was 19 per cent in the first quarter of 2020, compared with 16 per cent now; the same is true in the pure electric car market, where Tesla held 29 per cent of the pure electric car market in the first quarter of last year and now has only 25 per cent.

It goes without saying that SAIC GM Wuling has a 9 per cent share of the electric car market from scratch; another surprise is Mercedes, whose share of the electric car market has risen from 3 per cent a year ago to 5 per cent now. this is due to its long and strong plug-in hybrid and expanding pure electric vehicle product line. At this rate of growth, Mercedes, which once lagged behind in electrification, will begin to threaten its main competitor BMW, which currently ranks sixth and BMW third.

Great Wall Euler continues to expand its product lineup, which has also helped the Chinese carmaker increase its market share to the current 3 per cent, up from 1 per cent in the first quarter of last year. Ula has also worked hard to secure a 2 per cent market share. EV Sales believes it is time for Chinese electric car startups to expand into overseas markets.

Finally, Ford's market share increased by 1 percentage point, thanks to a return to normal sales of Ford's Kuga/Escape PHEV and the newly launched Mustang Mach-E,.

Returning to the sales rankings, Volkswagen is recovering from its poor performance at the start of the year, climbing to fourth place, as did Renault and Hyundai, rising to 12th and 16th respectively. Toyota is also slowly rising in the rankings, selling a record 10226 vehicles in March and is currently ranked 14th, thanks to slow growth in production of its PHEV version of the RAV4.

Worth mentioning outside the top 20 is Porsche, which sold a record high of 6077 vehicles in March, making it a new 21st place, with a gap of only 600s between the current and 20th place, which is an excellent performance for a niche and expensive brand.

Data Source Statement: Except for publicly available information, all other data are processed by SMM based on publicly available information, market communication, and relying on SMM‘s internal database model. They are for reference only and do not constitute decision-making recommendations.

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