SMM News: October 9, Changan Ford announced the latest sales results. Data show that Changan Ford achieved wholesale sales of 27700 vehicles in September, up 32.6% from a year earlier, and retail sales of 20500 vehicles, up 10.1% from a year earlier.
From the data, Changan Ford achieved good market results in September, which has to mention the contribution of new explorers. Retail sales of new explorers reached 3544 vehicles in September, up 39.3% from August, according to data. Cumulative sales of the car have exceeded 10,000 since it went on sale in mid-June. This is commendable for a model with a guide price in the range of 30.98 yuan to 399800 yuan.
In addition, Changan Ford did not disclose the specific sales of other models, but CAA data from January to August showed that Ruiji, Forrest, Fox, Mondeo, Ruijie and Taurus were the main models driving sales, with cumulative sales exceeding 10,000 in the previous eight months.
Editor's comments:
As can be seen from the data, Changan Ford's sales rebounded in September and ushered in a turnaround in the "Golden Nine". In fact, Changan Ford has performed very well since 2020, with cumulative wholesale sales of 149000 vehicles from January to September this year, an increase of 15.5% over the same period last year, which subverts people's impression of Changan Ford in the past. From this, it can also be seen that Changan Ford has come out of the downturn, and in order to revitalize the brand, Changan Ford is expected to focus on launching more than 10 new products in the next three years, which will lay the foundation for future sales improvement.
