Zhuzhou smelter Torch New material Foundry Zinc Alloy goes against the trend to increase Market share

SMM News: brand is the life and soul of the long-term development of enterprises. Since May, Hunan Zhuye Torch New Materials Co., Ltd. has taken high-quality development as the standard, through stringent brand building and ingenuity, vigorously implementing brand strategy, improving product performance-to-price ratio, casting zinc alloy against the trend to increase market share, to high-end products.

Over the past two months, Zhuzhou smelter Torch New Materials has made full use of the popularity of the Torch brand, through sales staff sinking the market, taking continuous training and tracking visits to customers, and using futures functions to assist sales and other means. continue to expand the sales channels of cast zinc alloy products. In order to better meet the market demand and further expand the torch brand value, in early June, Zhuzhou smelter Torch New Materials, with the cooperation of large-scale marketing, developed four new varieties of cast zinc alloys, such as Z32, Z33, Z34, Z35, and has formed a considerable sales situation. Has been highly recognized by customers.

At the same time, Zhuzhou smelter Torch New Materials to higher-end product ZA01 product research and development. In order to build ZA01 into a high-end casting zinc product, really become a product of customer satisfaction, and expand the brand value, the technical personnel of Zhuzhou smelter Torch New Materials, after careful analysis, adopt international well-known brands which are widely used in downstream high-end products to calibrate and organize production. By strengthening the working level of batching personnel, the tracking and control of managers and attendants, and the strict control of operation flow by operators, the chemical composition of the product is stable, and the mechanical properties of the products basically meet the requirements and standards of international well-known brands.

With the R & D and production of a series of new high-end products, the sales of zinc for Torch casting has entered a trend of explosive growth. In June, when the market shrank sharply affected by the epidemic, Zhuzhou smelter Torch New material Foundry Zinc sales increased by 40% month-on-month, up 100% from the same period last year, while inventory fell 66%, setting the best sales record of foundry zinc in recent years.

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