AI Emerging Strong as New PGM Demand Driver
[SMM Flash] The platinum group metals (PGM) industry is increasingly looking to artificial intelligence (AI) and related technologies for new demand, as green hydrogen’s contribution to platinum consumption remains limited. Metals Focus estimates that 7,000 MW of electrolyser capacity will be deployed in 2026, consuming only around 45,000 oz of platinum.
AI-related applications are creating opportunities for platinum, ruthenium and iridium. The World Platinum Investment Council estimates that data storage, optical networks and semiconductor manufacturing generated around 500,000 oz of incremental PGM demand over the past two years. Iridium is expected to remain in deficit in 2026, while ruthenium is forecast to remain in substantial deficit at 14% of demand. Platinum demand from the glass sector could also rise by 83% in 2026, supported by new fibreglass capacity linked to AI applications.
The opportunity is significant because minor PGM markets are small, concentrated and supply-constrained, meaning relatively modest demand increases could materially affect prices. However, miners face a delicate balance between supporting emerging demand and investing in excessive new capacity.