Dongfeng Motor launches five new vehicle models in Morocco to accelerate African expansion

Published: Aug 26, 2025 19:20
Source: gasgoo
China Dongfeng Motor Industry Import & Export Co. Ltd. recently rolled out five new passenger vehicle (PV) models in Morocco, marking a decisive step in its African growth strategy.

SHANGHAI (Gasgoo)- China Dongfeng Motor Industry Import & Export Co. Ltd. recently rolled out five new passenger vehicle (PV) models in Morocco, marking a decisive step in its African growth strategy, according to a press release the company issued on August 25 via its WeChat account. The launch event in Casablanca underscored the company's ambition to accelerate its global expansion and strengthen its presence in emerging markets.

The lineup unveiled includes the DONGFENG Shine, the DONGFENG Shine Max HEV, the DONGFENG Mage, the DONGFENG Huge, and the DONGFENG Box. Together, the models aim to serve Morocco's increasingly diverse mobility needs—ranging from daily commuting and family use to business travel and specialized scenarios—while combining advanced automotive technologies with modern design and performance.

The launch drew strong interest, with 20 units of confirmed sales and more than 200 intent orders placed during the event, said the company.

Liao Qingli, Director of the Africa Regional Marketing Center, Passenger Vehicle Overseas Marketing Department, China Dongfeng Motor Industry Import & Export Co. Ltd., said the focus now is on deepening investment in Morocco. Plans include building a stronger local sales and service network to improve the customer experience, while also introducing additional car models to broaden the product portfolio and meet rising demand for high-quality vehicles.

Data Source Statement: Except for publicly available information, all other data are processed by SMM based on publicly available information, market communication, and relying on SMM's internal database model. They are for reference only and do not constitute decision-making recommendations.

For any inquiries or for more information, please contact: lemonzhao@smm.cn
For more information on how to access our research reports, please contact:service.en@smm.cn
Related News
SMM Daily: Spot Lithium Carbonate Price Consolidates Higher on July 27
1 hour ago
SMM Daily: Spot Lithium Carbonate Price Consolidates Higher on July 27
Read More
SMM Daily: Spot Lithium Carbonate Price Consolidates Higher on July 27
SMM Daily: Spot Lithium Carbonate Price Consolidates Higher on July 27
[SMM Daily Review: Spot Lithium Carbonate Price Consolidates Upward on July 27] Today, the SMM battery-grade lithium carbonate spot price consolidated upward compared with the previous working day. In the futures market, the lithium carbonate 2609 contract opened high at 145,800 yuan/mt today. After opening, bulls moved quickly, pushing the price to a high of 148,200 yuan/mt. It then encountered bearish selling pressure and pulled back in consolidation, fluctuating repeatedly below the average price line (146,000 yuan/mt) in the morning session, touching a low of 143,300 yuan/mt. Around midday, bulls and bears wrestled within the 143,300–146,000 yuan/mt range. In the afternoon, bulls re-entered, and the price quickly surged past resistance at the average price line, then consolidated higher. In late trading, bulls continued to push and ended near 147,200 yuan/mt, ultimately closing up 2.39% at 147,200 yuan/mt, with open interest declining by 585 lots. In the spot market, downstream procurement remained primarily just-in-time procurement, with transactions concentrated around 145,000 yuan/mt, as acceptance of higher prices was limited. Upstream lithium chemical plants remained steadfast in holding spot order prices firm, but were weighed down by downstream wait-and-see sentiment, and buyers and sellers continued to wrestle. Market inquiries and actual transactions maintained an overall stable trend.
1 hour ago
SMM Daily Review: Spot lithium carbonate price drifts lower on July 24
Jul 24, 2026 18:17
SMM Daily Review: Spot lithium carbonate price drifts lower on July 24
Read More
SMM Daily Review: Spot lithium carbonate price drifts lower on July 24
SMM Daily Review: Spot lithium carbonate price drifts lower on July 24
[SMM Daily Review: Spot Lithium Carbonate Prices Drifted Lower on July 24] SMM battery-grade lithium carbonate spot prices drifted lower compared with the previous working day. In the futures market, the lithium carbonate 2609 contract opened lower at 144,200 yuan/mt today, drifted lower after opening, moved sideways below the average price line (143,800 yuan/mt) in the morning, and hit a low of 141,300 yuan/mt; around midday, bulls and bears repeatedly struggled in the 141,000–144,000 yuan/mt range, with trading volume increasing in stages; in the afternoon, bulls briefly exerted strength, pushing the price to surge to 145,800 yuan/mt, before it encountered bearish selling pressure and drifted lower. The contract then consolidated at lows around 144,300 yuan/mt in the late session, finally closing down 0.88% at 144,300 yuan/mt. Open interest decreased by 13,209 lots. In the spot market, downstream purchase willingness moderated, with purchasing mainly as needed; upstream lithium chemical plants continued to hold prices firm and hold back from selling for spot orders, trading more with downstream through long-term contracts. Overall, market inquiries and actual transactions relatively slowed down.
Jul 24, 2026 18:17
[Solid-State Battery: Huashang Zhongke Achieves 99.95% High-Purity Lithium Sulfide Pilot Success, Multiple Shandong Enterprises Deploy Lithium Sulfide]
Jul 24, 2026 10:01
[Solid-State Battery: Huashang Zhongke Achieves 99.95% High-Purity Lithium Sulfide Pilot Success, Multiple Shandong Enterprises Deploy Lithium Sulfide]
Read More
[Solid-State Battery: Huashang Zhongke Achieves 99.95% High-Purity Lithium Sulfide Pilot Success, Multiple Shandong Enterprises Deploy Lithium Sulfide]
[Solid-State Battery: Huashang Zhongke Achieves 99.95% High-Purity Lithium Sulfide Pilot Success, Multiple Shandong Enterprises Deploy Lithium Sulfide]
[Solid-State Battery: Huashang Zhongke Successfully Completes Pilot Trial of 99.95% High-Purity Lithium Sulphide; Multiple Enterprises in Shandong Deploy Lithium Sulphide] On July 22, 2026, information from Huashang Zhongke’s official account. Qingdao Huashang Zhongke New Energy Technology Co., Ltd. announced that its pilot-produced lithium sulphide was tested by the National Power Battery Innovation Center of the Guolian Automotive Power Battery Research Institute (with CMA/CNAS qualifications), and the product purity reached 99.95%. Relying on technology from the Chinese Academy of Sciences, the company overcame barriers such as anhydrous and oxygen-free sealed synthesis and multi-stage deep purification, and has completed construction of a pilot R&D production line with an annual capacity of 60 mt of sulphide solid-state electrolyte. Huashang Zhongke is a participating drafting unit of the national standard for solid-state batteries. Enterprises in Shandong that have deployed lithium sulphide include Ruifu, Taihe, Dayao, Wanrun Co., Ltd., Yifeng New Material, Zhongke Yuanben, etc.
Jul 24, 2026 10:01
Dongfeng Motor launches five new vehicle models in Morocco to accelerate African expansion - Shanghai Metals Market (SMM)