Guosen Securities: Domestic AC Sales Production Schedule Rose in H1 2025 Amid High Demand and Policy Support

Published: Jun 4, 2025 11:53

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Guosen Securities released a research report stating that the production schedule data for domestic air conditioner sales in the first half of 2025 (H1) continued to rise. From January to February, production was adjusted downward due to passive reductions in exports, but gradually increased in March. In addition to seasonal stockpiling factors, the program of large-scale equipment upgrades and consumer goods trade-ins also significantly contributed to this growth. In May, as the 618 shopping festival period approached and demand peaked, the production schedule showed strong growth. Driven by the high summer temperatures in the second quarter (Q2), refrigerant consumption entered the peak season, and trading activity gradually increased against the backdrop of low inventory levels. Looking ahead to the third quarter (Q3), with the continued implementation of the trade-in policy and enterprises entering maintenance cycles after high-load production in the first half of the year, the market price is expected to exhibit a monthly step-like upward trend in Q3, and the market is anticipated to further strengthen under mild stimulus.

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