Shanghai (Gasgoo)- ZEEKR, the premium electric vehicle brand under Geely Holding, recently stated it has started official sales in Thailand, marking the global launch of its right-hand drive ZEEKR X model, according to a post on ZEEKR's WeChat account.
The company also announced plans to establish 14 stores across Thailand by the end of 2024, aiming to provide comprehensive services and after-sales support to Thai customers.
Currently, four ZEEKR pop-up stores in Bangkok's commercial districts have already commenced operations.
Back in March this year, ZEEKR declared via its official WeChat account that the right-hand drive version of the ZEEKR X had been unveiled in the Thai market and was available for pre-order, with deliveries expected to begin in the third quarter of 2024.
The standard version of the right-hand drive ZEEKR X is priced at 1,199,000 Thai Baht (approximately 240,000 yuan), while the flagship version is priced at 1,349,000 Thai Baht (approximately 270,000 yuan). The vehicle comes with five different colors: Athens Cloud White, Paris Rice Black, Hangzhou Green, Suzhou Ink Grey, and Berlin Silver Grey.
The latest launch in Thailand signifies the beginning of a new journey for ZEEKR X in right-hand drive markets. Additionally, ZEEKR has stated that in the 15 months since its market release, ZEEKR X has entered more than 20 major global markets.
ZEEKR is rapidly expanding its international presence. As of the end of June this year, the automaker has entered over 25 major global markets, including Sweden, the Netherlands, Germany, the UAE, and Saudi Arabia, and has signed agreements with partners in Israel and Kazakhstan.
In Southeast Asia, ZEEKR has made foray into the markets of the Philippines, Laos, and Myanmar in 2024. In Europe, ZEEKR has begun sales in Sweden, the Netherlands, and Germany, with European ZEEKR centers officially opened and deliveries underway in Sweden and the Netherlands.
Looking ahead, ZEEKR plans to head into Cambodia, Singapore, Malaysia, Myanmar, Indonesia, and Vietnam by the end of 2024. The company aims to make footprints in over 50 major international markets this year, covering Europe, Asia, Oceania, and Latin America.
